Adizes Breakthrough

to Prime

January 24 & 25 2020

Adizes Institute Headquarters | Santa Barbara

Has your company outgrown its management practices and systems?

Is your company too reliant on you to make operational and strategic decisions?

Do you feel that your organization is losing the innovative spirit it used to have?


If any of these issues are what you are experiencing in your company, you need to attend the Adizes Breakthrough to Prime Workshop.

“In the course of a year, we have increased sales by 70%, reduced operating costs, increased profitability and have significantly improved the climate in our organisation. Much of the credit for this belongs to the Adizes Methodology."

-Don Boroian, President, Francrop

Who should attend









While some of the content is delivered through lecture, the majority of the learning happens in exercises that allow the participants to apply Adizes to real-world challenges they are facing in their own organizations.  We encourage you to bring other members of your management team to get the maximum value out of the workshop.

The workshop is highly experiential so enrollment is limited to 20 to maximise your take away value.



“The Adizes approach is the most effective tool that I’ve encountered for building strong leadership teams and getting results.”

-Lynn Elsenhans, President, Shell Oil Company.

Learning Objectives

“This seminar provided me with unique insights on how to simplify the complexity of management. The skills cultivated during the training were practical and applicable to support the areas of growth and change in my organization, while creating an environment of collaboration and cooperation. My ability to lead improved dramatically. Most important for me was being able to use my newly acquired skills immediately within my company. You should not miss an opportunity to attend this seminar.”

—Jeremy L. Rote, Vice President of Finance, National Steak & Poultry, USA

1. Participants will leave the workshop with a solid understanding of key Adizes philosophies, concepts and tools.


2. They will have had a chance to apply Adizes to real situations in their own organization, so they leave the workshop energized by their new knowledge about management and their organization and ready to put it to work.

3. Although most of the learning is focused on the organization, participants will learn new things about themselves.

4. Participants will also walk out of the workshop with a preliminary game plan and accelerate their own organization’s journey to PRIME; the only stage of the lifecycle where their company can enjoy market leading growth and profitability.



Adizes Institute Headquarters

Santa Barbara, California, USA


Shoham Adizes is the President and Director of Training and Certification for the Adizes Institute. Shoham has been instrumental in growing the Adizes Institut and has been heavily involved with the recruitment, training and development of the many Adizes offices around the world.


He has written countless articles and papers on various subjects related to management and he designed many of the trainings offered by the Adizes Institute. In 2014, Shoham wrote and published the highly acclaimed book, Empowering Meetings: A how to guide for any organization, which provides a basic introduction to the Adizes approach to running meetings. Shoham regularly presents advanced concepts of the Adizes Methodology to executives and CEOs around the world and continues to provide organizational transformation services to many major organizations, both for profit and not for-profit. 




Day 1: 24 Jan

Managing Your Organization
Participants learn how to lead their organization through every stage of the organization lifecycle. Participants learn to identify where their own organization is in its lifecycle and the normal, abnormal, or life-threatening challenges they face in each stage, and how to successfully navigate those difficulties.
  • The four roles of management

  • The Organization Lifecycle: how organizations grow, age and die.

  • Causes of Aging

  • Leadership, Goals, Structure and Rewards Over the Lifecycle

  • Accelerating Your Organization’s Path to Prime

Managing People
No one is a perfect manager, but it is possible to build a “perfect” complementary management team. Participants explore management style and learn how to improve their ability to build and manage management teams that work well together, do a superior job addressing any challenge, and are the ultimate competitive weapon. Participants learn how to create an environment in which conflict is harnessed constructively to create the energy that drives superior performance.
  • Management and Mismanagement Styles

  • Building Perfect Management Teams

  • Harnessing Differences in Style on Your Team

Day 2: 25 Jan

Managing Corporate Culture
A strong and pervasive corporate culture of mutual trust and mutual respect is what makes any business strong and allows it to become a dominant competitor over the long term. This kind of culture is what underlies the ability to consistently WOW customers, attract and retain exceptional talent, and generate superior financial returns. Participants learn how to build a strong and pervasive culture of mutual trust and mutual respect in their own organization.
  • Building a Culture of Mutual Trust & Mutual Respect

  • Harnessing Conflict

  • Defining Your Organization's Mission

  • Structuring Your Company Property

  • Accountability

Managing Change
In every organization, in every market, in every country of the world, coping with a high rate of change is leadership’s #1 agenda. Participants learn how to build flexible adaptable organizations that are able to change faster, better and more economically than their competition.
  • The Secret of Success for Every Organization

  • Building implementation into Decision Making (Capi)

  • Effective Problem Solving in Teams

  • Accelerating Change


1212 Mark Avenue

Carpenteria, CA 93013

United States

Tel: +1 805.566.0742

Fax: +1 805.565.0741

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